DATA STUDIES
Data studies
Original research from Bespoke Fit on what it costs, and what it takes, to stay fit. Free to cite, with the full methodology on every page.
Gym ratings index
America's most hated gym chains
11 of America's biggest gym chains ranked by the share of their 2.7 million Google ratings that are one or two stars, in every state, with the complaints behind the scores.
- US
- Gym chains
- Google ratings
Read the study
Time barriers index
The US cities where it's hardest to make time for fitness
50 major US cities ranked by five everyday barriers to staying active: commutes, working hours, early starts, poor sleep and park access, combined into one score.
- US cities
- Time and sleep
- Park access
Read the study
Fitness cost index
The most expensive fitness cities
Where a fixed monthly fitness basket, gym membership, healthy groceries, protein and running shoes, takes the biggest share of local income across 50 US and 21 UK cities.
- US and UK
- Cost of living
- Gym prices
Read the study
Steps index
The airport workout
How far you walk from check-in to the farthest gate at 74 airports, converted into estimated steps, calories and luggage effort.
- Steps
- Travel
- Global
Read the study
Coaching that works wherever you train.
Bespoke Fit is live 1‑on‑1 video personal training with a real coach on every rep, every session, whether you train at home, in a gym or on the road.
Your coach, liveMatched to you
